THE PÔLE IMAGE MAGELIS

Angoulême is opened to the world. It is also one of the first European hubs in the image industry. These creative industries are a crucial asset and contribute to the development of the area.

An economic hub

for creation

Realising the need for new industrial developments, local officials created the “Syndicat Mixte du Pôle Image Magelis” in 1997 to promote the Image industry in the Charente area by implementing and assisting companies, by creating suitable training structures, by organizing national and international events and by achieving urban developments related to this industry.

The Pôle Image Magelis is a public organisation comprising the Conseil Départemental de la Charente (Local Board of Charente), of the Nouvelle-Aquitaine region, of Angoulême’s administration and of the Conurbation community of GrandAngoulême. It provides its expertise and its high-value skills to professionals of multiple sectors such as animation, comics, movie shooting, video games and, more generally, digital image.

For 20 years, Magelis has been building a great ecosystem focused on creation and innovation for the image industry and has taken a prominent place in the national environment – thus becoming trailblazers for other French regions – with around a hundred specialist companies, hundreds of hours of cinema film shooting, more than 200 comics authors, around thirty studios, the first animation production funding programme, 12 internationally renowned schools and 1,300 students.

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A hub of excellence

to get trained for creation jobs

Magelis is a leading economic hub in France with more than a hundred companies of the image industry already set up in its catchment area. To achieve this, Magelis also relies on the quality of the training courses offered in the 12 schools of the Campus. Angoulême is one of the major training hub for the image industry in Europe thanks to the great quality and diversity of teachings given in its schools.

Video games and interactive media, animation cinema, comics, art, manga, audiovisual production, Internet, creative documentaries, graphic design, marketing… 30 prestigious training programmes, most of them being recognized by the French government, are taught in Angoulême’s schools.

Joining one of the schools from the Campus Image Magelis is much more than following their teaching programmes. It’s a guaranty that you will participate in numerous professional conferences and in many contests during international festivals in which Angoulême’s students are regularly rewarded. You will also benefit from partnerships between schools and with other international institutions, from premium audiovisual equipment and fitting structures, and from joining a network of 1,300 students as well as thousands of alumni working in prestigious studios in France and around the world.

For the campus to stay synonyms with excellence in Angoulême, the Pôle Image Magelis remains very active and offers an environment suitable for creativity, sharing, research and innovation. The campus also matches the needs of today’s students – the future young entrepreneurs.

Just like great international campuses, it offers premier infrastructures to students and stimulates collaboration between schools and with local businesses offering professional opportunities to young graduates.

Located in a green environment next the Charente river and at the heart of the image district, the campus comprises a 250 seats auditorium used by all the schools, the most recent IT equipment, an university restaurant managed by the CROUS and a student’s common room managed by the association of image students which allows them to relax.

Life on campus, in a cosmopolitan city like Angoulême, is lively all year with multiple events: festivals, school projects viewing, meeting with prestigious film directors and professionals, 24 hours of creation…

A real estate hub

a major player in the town’s renovation

In relation to economical development and to the creation of an image industry-focused, Pôle Image Magelis leads a great urban planning project aimed at renovating a whole area dedicated to image and at offering the best services to the various players of the image industry (companies, schools, training facilities and associations) located in the area or wishing to set up their business here. It also ensures the daily usage and maintenance of its building stock and delivers the necessary installations to offer fitting structures meeting all the occupants’ needs.

This is the context in which “Les Chais Magelis” were created. Located on the banks of the Charente river, at the heart of the image area, they have been the result of a careful renovation programme. Since 2009, these old cellars – dating back to the 19th century – the Musée de la Bande Dessinée ran by the Cité Internationale de la Bande Dessinée et de l’Image and by the Studio Paradis. The location recently hosted the spectacular exhibition “120 ans de cinéma:  Gaumont depuis que le cinéma existe” (120 years of cinema: Gaumont since the start of cinema). Its forecourt welcomes several popular events year-round (outdoor film viewing…)

Pôle Image Magelis has built a pedestrian bridge linking both of the Charente river’s banks and allowing to gather all of the image sector actors in the same area (authors, producers, creators and students…)

Pôle Image Magelis also worked on another big construction site: the rehabilitation of the Nil building which was the main office of the eponymous paper mill and which offers a 4,200m² renovated space. The École Nationale du Jeu et des Médias Interactifs Numérique has been set up here, enjoying the best training environment to grow and well-fitted buildings to increase the number of students. (sound mixing, image managing, recording studio, movement capture studio, units dedicated to students doing their theses, platforms dedicated to projects, classrooms, 250 places auditorium, university restaurant, students common room…).

While staying true to its renovation vision and its support to professionals philosophy, Magelis built a new area to welcome creators and authors from Angoulême in the old building located at 107 rue de Bordeaux.

The latest building project of the Pôle Image is the rehabilitation and transformation of the “Îlot Traversière” building located at the corner of the Rue de Saintes and of the Rue Saint-Cybard. This building used to host shops on the ground level and apartments on the upper floors. It is now used by the 2Minutes animation studio – thus increasing its floor surface to welcome new employees – and to the school L’Atelier which doubled its headcount.

This project shows the dedication that Pôle image MAGELIS puts into building a variety of solutions, including real estate ones, to image-industry companies located in the region or willing to come here. It also shows Magelis’ willingness to strengthen the links between companies and schools.

Magelis’ work has recently been recognized by the press: “Saint-Cybard has changed a lot. Boosted by Magelis, animation studios and schools of the image sector, the area show great dynamism While keeping its village-like ambiance” (Charente Libre 18th of April 2017)

Les Chais Magelis - © Grégory Brandel

Les Chais Magelis – © Grégory Brandel

107 rue de Bordeaux - © Arnaud Devis

107 rue de Bordeaux – © Arnaud Devis

Les Chais Magelis - © Grégory Brandel

Les Chais Magelis – © Grégory Brandel

Quartier de l'image - © Arnaud Devis - La Photo Aérienne

Quartier de l’image – © Arnaud Devis – La Photo Aérienne

L'Auberge espagnole - © Magelis

L’Auberge espagnole – © Magelis

L'Atelier - © Grégory Brandel

L’Atelier – © Grégory Brandel

L'auberge Espagnole - © Grégory Brandel

L’auberge Espagnole – © Grégory Brandel

L'auberge Espagnole - © Grégory Brandel

L’auberge Espagnole – © Grégory Brandel

Maison Alsacienne - © Arnaud Devis

Maison Alsacienne – © Arnaud Devis

Quartier de l'image - © Arnaud Devis - La Photo Aérienne

Quartier de l’image – © Arnaud Devis – La Photo Aérienne

Quartier de l'image - © Arnaud Devis - La Photo Aérienne

Quartier de l’image – © Arnaud Devis – La Photo Aérienne

Un pôle organisateur d’évènements

pour mobiliser les énergies et connecter les professionnels entre eux et avec le monde.

Salon - © Quai des Bulles

Salon – © Quai des Bulles

Rencontres Animation Formation

Rencontres Animation Formation

Rencontres Animation Formation

Rencontres Animation Formation

Maison Alsacienne - © Arnaud Devis

Maison Alsacienne – © Arnaud Devis

Rencontres Animation Développement-Innovation

Rencontres Animation Développement-Innovation

Dédicaces au Salon de la BD - © Grégory Brandel

Dédicaces au Salon de la BD – © Grégory Brandel

Salon - © Grégory Brandel

Salon – © Grégory Brandel

Pôle Image Magelis goes even further than its mission to offer a property complex dedicated to the image industry which helps renovate its neighbourhood. It plays a major role in giving an attractive vibe to the area and in energizing the cultural and professional lives.

Thus, Magelis supports events such as the “Festival du Film Francophone” in August which welcomes dozens of movies and a growing audience – 1,000+ people – the “Festival International de la bande dessinée” which gathers hundreds of authors from around the world, the “Festival du film court”, the “Festival du Film en relief Courant 3d” and exhibitions like “Gaumont: 120 ans de cinéma” or “Dinosaures, les géants du vignobles” which showed a remarkable set design using illustrations, comics, animated pictures, 3D and new technologies from Angoulême’s image industry companies. Pôle Image Magelis also contributes in structuring industries and in organizing professional events related to the various fields in order to promote the growth of the local creative economy.

Each year, the Rencontres Animation Formation (RAF, Animation Training Meetings) event is an occasion to bring together the rich educational offering and the diversity of professional activities and to get an overview of the employment situation as well as of the technical and organizational evolutions. The Rencontres Animation Développement Innovation (RADI, Animation Development Innovation Meetings) event is organized before the Meeting Animation Training event. It pertains to Research & Development for French animation studios in order to help them become more competitive on a global scale.

For the video game sector, the Videogame Executive Forum gathers 200 professionals from the field to talk about the major issues of the industry around 3 themes: finance, marketing and prospective.

With the help of the Region Nouvelle-Aquitaine, Pôle Image Magelis also contributed significantly to the implementation of an international event dedicated to animation movies in Bordeaux. This event is called the Cartoon Movie and connects local professionals with multiple international partners.

Innovation in digital image is also at the center of Magelis’ interests. It organizes, since 2018, an international professional event in Angoulême gathering major actors form the Virtual Reality industry, Immersity.

An innovation hub

to develop synergies between our industries and manufacturing

Pôle Image Magelis has become, in 20 years, a dynamic local ecosystem source of economic and cultural creation, participating greatly – thanks to its national and international reputation – in the development of the area when it comes to the comics, animation movie, video game, film shooting and digital image industries.

However, cultural and creative activities have been facing multiple mutations over the years due to the digital revolution, while new competing areas grew.

Virtual Reality and digital image have become excellence hubs in the creative ecosystem of Angoulême thanks to the higher education offering as well as research and innovation capabilities. These technologies offer innovative applications in numerous creative fields like video games or cinema but also in different economic fields like tourism, events, health, education, manufacturing…

Today, most of the companies in the image industry design and produce video games, virtual reality, interactive programs or industrial modelling tools.

Pôle Image Magelis’ ambitions are diverse: strengthening a dynamic economical area (animation), supporting more fragile designers (comics and video games) and exploring new opportunities (digital image).

These ambitions are made possible thanks to a smart and adaptable territorial grid handled by a variety of actors: Angoulême, the Charente department, the GrandAngoulême conurbation, the Nouvelle-Aquitaine region and the Chamber of commerce and industry.